From December 2 to 6, 2025, ISUZU Vietnam successfully organized the “ISUZU Pickup & 7-Seat SUV experience seminar in Thailand 2025”. Through this program, customers not only explored the technology and design but also directly experienced the performance of the ISUZU D-MAX and MU-X.
This marked the third time the program was held, attracting many customers together with ISUZU Vietnam’s authorized dealers nationwide. The strong participation clearly reflected the appeal of ISUZU pickup trucks and 7-seat SUVs, as well as customers’ strong interest in the values delivered by the ISUZU brand. Through hands-on experiences, participants gained a deeper understanding of the vehicles’ strengths, helping to build greater trust and satisfaction with ISUZU.

Participants of the ISUZU Pickup & 7-Seat SUV Experience Seminar in Thailand 2025
As one of the leading pickup and 7-seat SUV manufacturers in the region, ISUZU consistently focuses on listening to and engaging with customers through practical product experience programs. This customer-centric approach serves as a strong foundation for ISUZU’s continuous innovation and its ability to better meet market demands in the automotive industry.
One of the key highlights of the program was a visit to the ISUZU Gateway Thailand factory. Here, customers directly explored the production lines featuring advanced manufacturing technologies and strict quality control processes. The visit reaffirmed that every ISUZU vehicle leaving the factory meets the highest standards of quality and reliability.


Experience at ISUZU Gateway Thailand Factory
Continuing the journey, ISUZU offered customers a unique off-road driving experience at the ISUZU 4×4 Experience center. Participants had the opportunity to get behind the wheel and personally feel the powerful engine performance, flexibility, and reliability of ISUZU vehicles when tackling challenging and complex terrains.


Test drive at ISUZU 4×4 Experience
The ISUZU Pickup & 7-Seat SUV experience seminar in Thailand 2025 concluded successfully, marking an important milestone in ISUZU Vietnam’s market development strategy. In the coming time, ISUZU Vietnam will continue to organize more experiential events to bring the ISUZU D-MAX and MU-X models even closer to customers.
With a strong commitment to product quality and professional services, ISUZU Vietnam continues to reinforce its position not only as an automobile manufacturer but also as a trusted partner, accompanying customers on every journey.
– ISUZU VIETNAM –
